rebecca caputi
art director

resume

resume


freelance

art director and designer
new york city, australia
2011 - present

Project based work that includes branding, web design, social media creative and various advertising materials.

Clients include: COOP Branding, New York; Frank Collective, New York; The Crown Metropol Perth, Australia; One Smart Cookie, Australia.


CNBC

art director
new york city
august 2015 - august 2016

Conceptualised and executed key art creative and ad campaign ideas for new shows and new season launches and translated it cross-platform on and off-air.

Shows included: LeBron James' Cleveland Hustles, Shark Tank, Jay Leno's Garage, The Profit, Restaurant Startup, Billion Dollar Buyer, Follow The Leader, West Texas Investors Club.
Ad hoc events: Pitbull Fame & Fortune, Presidential Debate 2015, CNBC Make It, SXSW.


360i

art director
new york city
december 2013 - august 2015

Art directed, designed and managed social media creative content for USA Network across Facebook, Twitter, Instagram, Pinterest, Tumblr, Youtube and Giphy.

Presented and showcased designs, rationale and results to the client and the internal team.

Conceptualised ideas and designs pushed beyond social for USA Network's website, on-air TV spots, merchandise and as exclusive press releases.

Ideated and developed content strategies and campaigns, and created regular content across
social platforms that engaged fans and built buzz around the shows.

Designed ad hoc special activations, including Psych The Musical, Psych All Night, Suits College Tour, Suits After Hours, Suits Gifathon, Patrick J. Adams 'Behind The Lens' Gallery.

Shows included: Suits, Psych, White Collar, Covert Affairs, Royal Pains, Graceland, Sirens, Playing House, Complications, Modern Family USA, Tough Enough, Benched.


PINCHme

associate art director
new york city
july 2013 - december 2013

Art directed and designed collateral for the sales and marketing team including custom web graphics, packaging and promotional cards.

Brands included: Procter & Gamble, L’Oreal, Maybelline, Estee Lauder brands and more.


Catch24

designer
new york city
august 2012 - july 2013

Designed visuals for print and digital media for a range of clients.

Worked with Art Directors and Web Developers creating visuals for print and digital media.

Clients included: Citibank, New York Yankees, New York Giants, DIRECTV, Brooklyn Chamber of Commerce, Time Magazine, Fortune Magazine, American Museum of Natural History and more.


education

 

 

SHILLINGTON SCHOOL - New York, NY | 2012
Completed Certificate in Graphic Design.

CENTRAL INSTITUTE OF TECHNOLOGY - Perth, Australia  | 2010 - 2011
Certificate IV and Diploma in Graphic Design.